{"id":4457546,"date":"2021-10-26T07:12:25","date_gmt":"2021-10-26T07:12:25","guid":{"rendered":"https:\/\/bookingkit.com\/?post_type=press&#038;p=4457546"},"modified":"2021-10-26T07:19:32","modified_gmt":"2021-10-26T07:19:32","slug":"getyourguide-et-viator-tripadvisor-bookingkit-statut-de-partenaire-de-premier-plan","status":"publish","type":"press","link":"https:\/\/bookingkit.com\/fr\/presse\/getyourguide-et-viator-tripadvisor-bookingkit-statut-de-partenaire-de-premier-plan\/","title":{"rendered":"La connectivit\u00e9 aux canaux de distribution repr\u00e9sente le facteur d\u00e9terminant sur le march\u00e9 mondial du loisir post-COVID19 : GetYourGuide et Viator\/Tripadvisor r\u00e9compensent bookingkit de son statut de partenaire de premier plan"},"content":{"rendered":"\n<p>Le fournisseur de logiciels bookingkit, bas\u00e9 \u00e0 Berlin, est l\u2019un des deux seuls outils technologiques de r\u00e9servation \u00e0 avoir re\u00e7u le statut supr\u00eame de \u00a0\u00bbConnectivity Partner\u00a0\u00bb \u00e0 la fois de GetYourGuide et de Viator\/Tripadvisor, qui figurent parmi les plus grandes places de march\u00e9 internationales en ligne pour les circuits, les loisirs et les attractions. Cette distinction souligne non seulement la position de leader de bookingkit sur le march\u00e9 europ\u00e9en de la r\u00e9servation du loisir, mais aussi l\u2019importance strat\u00e9gique d\u2019une excellente connectivit\u00e9 technique avec les canaux de distribution. Pour r\u00e9pondre au mieux au march\u00e9, l\u2019efficacit\u00e9 des syst\u00e8mes de r\u00e9servation num\u00e9riques en lien avec les plateformes de vente externes rev\u00eat une importance capitale.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"451\" src=\"https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_GetYourGuide_Premium-Connectivity-Partner.png\" alt=\"\" data-id=\"4457483\" data-full-url=\"https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_GetYourGuide_Premium-Connectivity-Partner.png\" data-link=\"https:\/\/bookingkit.com\/?attachment_id=4457483\" class=\"wp-image-4457483\" srcset=\"https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_GetYourGuide_Premium-Connectivity-Partner.png 640w, https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_GetYourGuide_Premium-Connectivity-Partner-300x211.png 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"278\" height=\"278\" src=\"https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_Viator_Top-Connectivity-Partner.png\" alt=\"\" data-id=\"4457478\" data-full-url=\"https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_Viator_Top-Connectivity-Partner.png\" data-link=\"https:\/\/bookingkit.com\/?attachment_id=4457478\" class=\"wp-image-4457478\" srcset=\"https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_Viator_Top-Connectivity-Partner.png 278w, https:\/\/bookingkit.com\/wp-content\/uploads\/2021\/10\/bookingkit_Viator_Top-Connectivity-Partner-150x150.png 150w\" sizes=\"auto, (max-width: 278px) 100vw, 278px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p><strong>Une professionnalisation croissante des syst\u00e8mes de r\u00e9servation<\/strong><\/p>\n\n\n\n<p>\u00ab&nbsp;La tendance mondiale \u00e0 la num\u00e9risation dans la foul\u00e9e de la pand\u00e9mie a fait na\u00eetre la n\u00e9cessit\u00e9 de syst\u00e8mes de r\u00e9servation toujours plus perfectionn\u00e9s. Ces syst\u00e8mes ne se contentent plus d\u2019\u00eatre \u00ab&nbsp;num\u00e9riques&nbsp;\u00bb, ils doivent aussi \u00eatre flexibles, autonomes et, surtout, avoir une r\u00e9putation et une place bien \u00e9tablies dans le secteur. La puissance, la qualit\u00e9 et la stabilit\u00e9 de la connexion entre les technologies de r\u00e9servation et les canaux de vente tels que les OTA peuvent enfin \u00eatre mesur\u00e9es au sens propre du terme &#8211; plus le statut est important, plus les revenus potentiels des op\u00e9rateurs utilisant ce canal sont \u00e9lev\u00e9s&nbsp;\u00bb, d\u00e9clare Matthias Wirz, CGO de bookingkit. \u00ab&nbsp;Nous sommes donc enchant\u00e9s et honor\u00e9s de recevoir les meilleures notes des deux plus grandes OTA internationales quant aux performances techniques et \u00e0 la fiabilit\u00e9 de notre syst\u00e8me, que pratiquement personne d\u2019autre au monde ne peut \u00e9galer.&nbsp;\u00bb&nbsp;<\/p>\n\n\n\n<p>La multiplication des places de march\u00e9 internationales qui cherchent non seulement \u00e0 am\u00e9liorer leurs connexions aux syst\u00e8mes de r\u00e9servation, mais aussi \u00e0 rendre leur qualit\u00e9 mesurable en toute objectivit\u00e9 en cr\u00e9ant des programmes de partenariat et des classements sp\u00e9cialis\u00e9s t\u00e9moigne de l\u2019importance croissante de la connectivit\u00e9 sur le march\u00e9. Les op\u00e9rateurs de circuits, d\u2019activit\u00e9s et d\u2019attractions se voient ainsi incit\u00e9s \u00e0 investir dans des syst\u00e8mes de r\u00e9servation plus professionnels afin de se positionner au mieux sur tous les canaux de vente.<\/p>\n\n\n\n<p>GetYourGuide, par exemple, privil\u00e9gie les performances techniques, une interface moderne et des processus d\u2019int\u00e9gration \u00e9tendus comme crit\u00e8res de qualit\u00e9 pour d\u00e9terminer le classement de ses partenaires technologiques. Viator\/Tripadvisor \u00e9value et hi\u00e9rarchise \u00e9galement la fluidit\u00e9 de l\u2019exp\u00e9rience de r\u00e9servation en fonction d\u2019une s\u00e9rie de param\u00e8tres clairement d\u00e9finis. Le r\u00e9sultat est \u00e0 la fois une synchronisation fluide de toutes les donn\u00e9es pertinentes entre l\u2019op\u00e9rateur de l\u2019exp\u00e9rience et les plateformes elles-m\u00eames, et un traitement des r\u00e9servations tr\u00e8s efficace &#8211; un crit\u00e8re important pour la croissance sur un march\u00e9 actuellement en plein essor.<\/p>\n","protected":false},"author":5,"featured_media":4447911,"template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false},"categories":[],"class_list":["post-4457546","press","type-press","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>GetYourGuide et Viator\/Tripadvisor r\u00e9compensent bookingkit de son statut de partenaire de premier plan<\/title>\n<meta name=\"description\" content=\"\u00c9tant l&#039;une des deux seules solutions de r\u00e9servation au monde, bookingkit b\u00e9n\u00e9ficie du statut le plus \u00e9lev\u00e9 de &quot;partenaire de connectivit\u00e9&quot; 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